Most managers dread giving negative feedback almost as much as employees dread hearing it. It's uncomfortable to tell someone they're not performing well at something.
But the truth is, your employees want to learn and grow -- and they'll only learn and grow when the work and skills that need improvement are given some course correction. Giving them no feedback hurts more than it helps: 70% of employees say getting no feedback at all makes them feel disengaged.
It's all about how you give that negative feedback. If you prepare and deliver it the right ways, then it can actually make your employees feel more engaged at work. In other words, tough love might work after all.
Check out the infographic below from Resourceful Manager to learn more about why bad feedback is better than none, and how you can deliver it in a positive way.
from HubSpot Marketing Blog http://blog.hubspot.com/marketing/negative-feedback-management-tips